Week 3 - Friday

This morning's lecture clarified a few elements of our Week 5 hand in.

Class time was then super productive for Hannah and I who got together and started really synthesising our research and sorting out what would go where in our Visual brief. Seeing her images gave us a really good directional feel but we have decided to make a slight colour adjustment and remove the red and replace it with a green. We want to stick to only using 5 colours as there are 5 ways to well-being and it would be good to reflect these throughout the brief.

We began by editing what I had written, as what this morning's lecture did reveal was that the exemplars were not text heavy and we may have gone a little bit overboard. 

After editing it we were left with a "History", we decided to make the more current stuff I had written our "Situation/Context", and pull some of the information out of the paragraph in a pull out comment style as it matched Hannah illustration brilliantly.

From here we moved on through the other pages and drafted and discussed them as we went. I ended up with pages and pages of notes to distill and right up into snappy little paragraphs. But it was really helpful storyboarding our entire document to get a feel for it's flow.

Going through this all with Hannah we actually identified an interesting insight which seems super obvious but we hadn't actually considered: that commuting in a car has limitations in terms of what you can do with your body, and your eyes, however your sense of smell and hearing is where we can identify opportunities.

We left today each with clear goals between now and Tuesday. I will put together all of today's' notes into the text, whilst Hannah does the illustrations. When we bring these together on Tuesday we will be able to format them into a brochure/document in which Hannah is reasonably happy for me to take control as this is one of my favourite areas to work. We started visualising some fonts styles for our headings today and have also already thought about colour so it is really just a matter of working the text so it looks effortless and neat and clearly communicates our brief.